We offer high quality products with natural fit and iconic appearance. Yes, we are devoted to make designs that exceed the needs of our users. All with great service.
The products of Flow Fitness are designed by founder and designer Gerben van Kalsbeek together with his team of Dutch top designers. They translate from the characteristic Dutch Design character of robustness, functionality and simplicity to innovative products and inspired by the feedback they receive from consumers and dealers. The result is a technically sophisticated and extensive range that meets the highest quality requirements and the most current trends.
However, Gerben is not driven by growth. Growth is the result of what is done and how it is done. Everything starts with understanding how people can exercise optimally in their own home. And from those needs and insights, designing equipment that makes people happy and achieve their sporting goals. This is about technology, choice of materials, ergonomics, but also about things like storage and transportation.
We make sure that there is always a piece of fitness equipment in our range that suits you and helps you to achieve your personal goals.
We say what we do and do what we say at Flow Fitness. We work hard every day to provide the best possible sales, marketing, distribution, but above all effective after sales and technically savvy customer service, so we can improve our customers' quality of life by being fitter and healthier.
We often receive compliments from dealers and consumers and appreciation of our service & guarantee. This is the result of an easy to reach customer service, rapid response to your questions, skilled service technicians and the continuous optimisation of our working method in order to offer the best possible service. Ask an authorised Flow Fitness brand dealer about our personalised and excellent service & guarantee.
Flow Fitness gives a guarantee on its products that goes beyond what is legally prescribed. All products of Flow Fitness are permanently tested on quality, safety, durability and user friendliness and comply with the current European environmental quality equirements, such as RoHS (ecolabel) and the CE marking.Warranty conditions
For us, it's not just about profit and growth. In addition to our drive to get everyone exercising and thereby feel better, there is also an intrinsic need to do something for society. We therefore regularly donate fitness equipment to institutions for people with intellectual disabilities. These institutions often do not have the means for sports equipment for the residents due to limited budgets. We provide the right equipment and guidance, so that they can move again and have fun.
Behind Flow Fitness is a team of passionate and sportive team players who go every day to great lengths to deliver the best product quality and service. We are proud of how we have built our brand from scratch into a leading player in the European fitness market within a few years. We work closely with and are involved with our dealers and end users in order to offer optimal customer friendliness. We are goal-oriented, not complex and open and honest about what we do and how we do it: what you see is what you get.
Job openings If this appeals to you and if you fit in here, view our vacancies. Who knows, you may soon be part of our team.
After studying Industrial Product Design, Gerben was commissioned by Reebok in 2000 to develop an affordable and smart folding treadmill that was given the name I-Run Treadmill. This successful design was the stepping stone to developing his own line of fitness products under the name Flow Fitness. The brand was an immediate success because of its the innovative character and within two years of there was a dealer network of more than 100 outlets. The rapid development of the company resulted in no fewer than three Gazellen Awards from the Financieel Dagblad for fastest growing company in the Netherlands.
by industrial designer Gerben van Kalsbeek in his student room in Amsterdam.
The Tango folding bicycle was a design project on behalf of Volkswagen. This unique bike could be purchased as an accessory to the Beetle and fits exactly in the space of the spare wheel.
The I-Run Treadmill was developed in collaboration with Reebok. A compact treadmill for the perfect indoor running session. The unique thing about this treadmill was the possibility to fold it up very flat. Later many brands tried to copy it.
The very first air resistance rowing machine with heart rate controlled programs.
awarded by Het Financieel Dagblad for one of the fastest growing companies in the Netherlands.
Flow Fitness introduces the iConsole models with which you can train with different apps, such as Kinomap, Zwift and iConsole.
The T2i and T3i treadmills contain the unique LED running Guide Lights. These indicate the correct speed and keep you centered.
Introduction of a clear brand message and new corporate identity.